Kelly Kovack

Kelly Kovack is the CEO and Founder of BeautyMatter, a noted beauty authority, brand advisor and strategist. She began her career in beauty as one of the original executive team members at Bliss taking on the way women bought beauty as the Managing Director of the Bliss Catalog. This venture fundamentally changed the way beauty products were merchandised, distributed and marketed to consumers leading the acquisition of Bliss by LVMH. As Vice President of Marketing for Dr Dennis Gross Skincare she was on the forefront of defining the cosmeceutical category returning to the brand to serve on the board of directors until the sale to Shiseido. Kelly also founded consultancy group Purpose Built providing concept to counter solutions and strategic advisement for startups to Fortune 500 brand and everything in between. She has also built her own brands with BeautyMatter being her most recent entrepreneurial venture. The B2B media platform has become a go to resource for thought leaders and industry executives.