CHIEF CREATIVE OFFICER | RAZORFISH GERMANY
As Chief Creative Officer, Preethi Mariappan leads the creative team of Razorfish and is a member of the management team led by CEO Sascha Martini. She previously worked as the Executive Creative Director for Razorfish for almost two years. Under her management, the Razorfish creative team won a number of sig- nificant awards, including two Cannes Lions and one Red Dot award: Communication Design. Furthermore, Preethi Mariappan demonstrated her creative expertise as a member of the panel at the Cannes Lions In- ternational Festival of Creativity 2015.
Before she gained 17 years' experience in technology and product design in India, Dubai and Singapore. Her experience covers the entire spectrum of the digital business – from creation right up to strategic consultancy.
Preethi Mariappan has received prizes at award events such as Cannes, SXSW, LIA, One Show, EPICA, Clios, D&AD, SABRE, Loeries, Dubai Lynx, CAPLES and GEMAS Effies. Her work on a Bluetooth-based delivery platform resulted in a patentable product for the agency and in a new service for fast food delivery chains. Preethi Mariappan has been presented in prestigious international publications such as Springwise, Creativity Online, Contagious, PSFK and Mashable, and was a jury member for international awards such as Dubai Lynx and Clio Awards.
Furthermore, Preethi Mariappan is the founder of Adwomen, a female community that promotes young female talents in advertising, business and technology.