PANEL: HOW TO ADVERTISE TO MILLENNIALS: THE DO'S AND DON'TS
MICHAEL KITTEL, MARTIN DRÄGER, RACHEL WALLER. HOSTED BY SELENA SCHLEH.
GLOBAL DIRECTOR OF ONLINE COMMUNICATION | FARFETCH
Rachel Waller is Global Director of Online Communications for Farfetch.
In her role she oversees global social media, video content, community, the Farfetch Discover app & digital branding.
MANAGING DIRECTOR GERMANY | UNRULY
Unruly, the global leader for social video marketing, acquired Sharifyoulike in 2013.
Martin Dräger is since then holding the position as Managing Director for Germany.
The News Group acquired Unruly in September 2015, expanding Unruly’s leading marketing position on a global level.
FEATURES EDITOR | SHOTS
Selena Schleh is the Features Editor of shots, the world’s leading commercials title, providing news, insight and inspiration for the global creative community.
In the past, Selena has contributed to a number of publications including the Telegraph, Dazed & Confused’s Satellite Voices.
FOUNDER & CREATIVE DIRECTOR | KITTEL
Michael Kittel is a Creative Director from Germany. He has worked at some of the world's best known advertising agencies, such as JWT New York, Jung von Matt and DDB, where he produced work for quite a few global marketers.In 2014, he founded Kittel, a Creative Studio in Berlin Kreuzberg bringing together a variety of creative disciplines for brands’ communications.