SHAWAY YEH

GROUP STYLE EDITORIAL DIRECTOR 
MODERN MEDIA

 
 

Yeh is China’s key opinion leader on Fashion and Design. Modern Weekly by Modern Media Group is China’s most influential lifestyle publication. Under Yeh’s editorial direction, it reaches China’s elite readers with the latest international news, trends, phenomena and discussion in the fields of Style and Culture.

She has played a crucial role in developing fashion media in China and oversees a vast portfolio of digital and print publications. She has also been included in the BoF 500 in 2014 as one of the key people shaping the global fashion industry.