Karen Heumann



Karen Heumann is co-founder and management board spokesperson of the thjnk agency group. 

Working for clients such as Audi, IKEA, Commerzbank, McDonald’s, REWE and HARIBO, the agency group employs 320 people in Hamburg, Berlin, Munich, Düsseldorf and New York. Alongside the design agency loved, the thjnk agency group also includes two joint ventures: Leo’s thjnk tank and upljft.

According to the Euro Effie Index, thjnk is Germany’s most effective independent agency, was named Agency of the Year at the Euro Effies in 2014 and was the first German lead agency to win a Gold Global Effie. The Effie Index currently ranks thjnk third among the world’s most effective independent agencies.

Karen Heumann has over 20 years’ experience in developing brand strategies and was member of the management board of Jung von Matt before she went on to co-found thjnk ag in August 2012. 

She was named one of the 50 Most Influential Women in the German Economy by manager magazine (2015), Ad Person of the Year (new business, 2004 & 2014) and Agency Person of the Year (HORIZONT, 2004). 

Moreover, she is co-founder of the German branch of the International Women’s Forum (IWF) as well as member of the supervisory board of the French Internet portal aufeminin. In 2015 Karen Heumann also co-founded the German Fashion Design Council. In addition, she has sat on several juries, including the “Wirtschaftswoche Gründerpreis” and the Designer for Tomorrow (DfT) fashion award.